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’Cause lookin’ cool ain’t easy.

Name: Dan Jones

Age: 28

Occupation: host at Logan Tavern

Residence: Columbia Heights

Spotted: 1:45 p.m., U Street and New Hampshire Avenue NW

Hipster Giveaway: Thick-rimmed glasses, compass tattoo on inner arm, Winston Light cigarette, slim-fit Lucky Brand Jeans that set him back “$100-plus,” he says.

Style Definition: “Casual and an attempt to look somewhat grown-up.” Jones says he’s going for the “updated ‘50s look” with his Brooks Brothers glasses. He chose them in part, he says, because the bluish rims match his eyes. “I have to wear them every day, so picking them out was a process.”

Ironic Footwear: black bowling-inspired Mossimos that he bought “because they were cheap.”

Brush-Off: “I just kinda put on what was clean and laying out.”