Get our free newsletter

This week, much of America paused to, um, celebrate the fourth anniversary of our president’s “Mission Accomplished” address aboard an aircraft carrier. Since that phrase was uttered by the commander-in-chief, it’s become a punch line, right down there with “Slam Dunk,” and it no longer signifies anything good.

Yet…MASN and the Nationals are now using the phrase in their Nationals marketing campaign: “Mission Accomplished!” is now the apparently un-ironic tag line in a series of commercials profiling leading Nats players—-a spot going over pitcher Jon Rauch‘s 2007 goals and ending with “Mission Accomplished!” aired during the Nats-Mets game last weekend. Then again, team management has already showed love to disgraced phrases from the Bush lexicon.

It seems to be catchy. When a reader questioned Stan Kasten‘s methodology, Washington Post Sunday columnist George Solomon, defended the president in Bush-speak: His “plan” needs time, Solomon wrote. Despite his team being bogged down in a losing campaign, Kasten would love a surge in attendance.