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D.C.’s short-term rental car market apparently isn’t quite full yet: Enterprise CarShare is the latest to arrive.
Enterprise announced today that it would expand its car share program to the District on Sept. 23 and will have vehicles in about 40 locations with plans to double that number by the end of November.
Enterprise CarShare will directly compete with the similarly-modeled Car2Go and Zipcar, which all allow customers to access vehicles electronically and rent cars for short periods of time.
But it will operate more like Zipcar than Car2Go: Reservations are required, and cars must be returned to a designated Enterprise parking sport. Car2Go allows drivers to return the car to any legal parking spot in the District.
Prices for Enterprise CarShare start at $5 per hour and $76 per day, depending on the model of the car and day and time of the week. There is also a $25 application and $40 annual fee, which will be waived for District drivers who sign up before Dec. 31.
“Because our car-sharing services are backed by Enterprise Rent-A-Car, we have access to newer, cleaner and well-maintained vehicles and offer a lower member-to-car ratio than any other car rental or car-sharing company,” Ryan Johnson, assistant vice president of Enterprise CarShare, writes in a press release.
Screenshot from Enterprise CarShare promotional video.