Remember last week when my bud Lou spotted this house-made burrata at Whole Foods, which sent me into a tizzy wondering if it could possibly compare to the real sack of creamy Italian goodness? And remember when the dude at the Whole Foods in Tenleytown said that the label was a mistake and that the store’s burrata was actually imported from Italy — but then never returned my call when I wanted to know exactly where in Italy the cheese comes from?
Well, I got an e-mail response late on Friday from Whole Foods. From a PR person, who wanted to set the record straight on that burrata:
We are so sorry the burrata your friend found was mislabeled. There are times when we make in-house cheeses so the label is available but this was simply [a] mistake.
That said, we don’t carry burrata in all of our stores. It’s a tough item for us to obtain due to the demand from restaurants as well as its perishable nature. 28 of our stores in the Mid-Atlantic region carry the Belgiosio brand when and where we do.
Our buyers are in love with fresh Italian cheese but we can’t always get on our hands on all that we want, and when we do, it tends to sell pretty quickly. If you know of a great Italian vendor let us know! We are always looking for great new products.
Just FYI: BelGioioso, a respected producer that makes a wide line of Italian cheeses, is based in Wisconsin, not Italy. Which explains why the price is so much cheaper than the real thing.
Photo by Lou Cantolupo