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Backed up by a few dozen supporters and Alicia Keys‘ “New Day” on speakers, former State Department official Reta Lewis made an announcement Saturday: she’s running for mayor.

Feeling deja vu? Lewis has already been running for months, but apparently wanted to make things more official after wrapping up her listening tour.  “She wanted to do a bona fide start-up speech,” says campaign spokesman Larry Decker.

Lewis, who’s also worked as a former assistant in the Clinton White House and at the U.S. Chamber of Commerce, repeatedly described herself as an “outsider” in D.C. politics during her speech at the U Street area’s Thurgood Marshall Center.

She also started to take policy positions, criticizing development plans for the McMillan sand filtration site and slamming the D.C. Council for delaying the 2014 attorney general election. Lewis quoted Councilmember Vincent Orange‘s concern that an elected attorney general could turn local government “upside-down.”

“Well yeah, that’s the point,” Lewis quipped.

In her speech, Lewis tried to paint her newcomer status in District politics as an advantage over her more established opponents. “Maybe I have not run for office as as some of the folks in this race, but I am undefeated,” she says.

Photo by Darrow Montgomery